If you missed the news in May Instagram is working with select accounts right now and has been for months to sell the post that artist and celebrities post to instagram you can check out more news on it here
https://about.instagram.com/blog/announcements/instagram-digital-collectibles
This article covers Connecting a digital wallet , Sharing digital collectibles , Automatic tagging of both the creator and collector
They are starting with Ethereum and Polygon layer 2 but will be adding Solana and Flow (that one is known for NBA Topshot)
Metamask works right now but they say they are adding Coinbase wallet, Dapper and Phantom wallets.
I havent been a fan of Facebook and have distrust of their products as a whole but I do like what they are saying here with "lower barriers to entry" "help make the NFT space more inclusive to all communities."
Meta is buying carbon credits to off set energy use.
These are the first accounts rolled out to use nfts on instagram.
Use the link above to view the accounts now using nfts on instagram.
Do I think that everyones post will be able to be listed for sale in the future I do.
There are already companies that have been around for a bit like Cent who sold Jack Dorsey first tweet https://v.cent.co/tweet/20